WHY IS IT?
When a person wakes up in the morning after sleeping under an advertised blanket, on an advertised mattress and pulls off advertised pajamas, takes a bath in an advertised bath tub, shaves with an advertised razor and lotion, puts on advertised clothes, sits down to a breakfast of advertised coffee, rides to work in an advertised car, writes with an advertised pen - then he refuses to advertise, saying advertising doesn't pay.
And then, when the business doesn't make it he advertises it for sale.
Seems ironic, doesn't it?
Now is the time to keep the advertising going. Or even increase it. Do you plan to be in business when the slow down is over?
IF YOU BELIEVE IN YOUR BUSINESS AND WANT TO BUILD IT...ADVERTISE!!
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