Monday, June 23, 2008

September is Self-Improvement Month

Almost no matter what your product or service you can create a promotion around self-improvement month. If your business is consumer oriented, like a weight-loss clinic, it’s obvious how you can build a promotion around this designation. But if your aren’t so directly tied, try playing to the idea of your client or prospective client improving themselves as a purchasing agent, a marketing manager, a human resources manager, etc, whatever their position. Choose appropriate imprinted items to use based on your theme.

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