Friday, September 19, 2008

December 1st – 7th is Cookie Cutter Week

  • Hold a contest for new cookie cutter designs or other uses for cookie cutters besides cookies. Draw people into your place of business to pick up entry forms and again for the awarding of prizes. Use imprinted kitchen items as prizes.
  • Use cookie cutter week as a backdrop for business-to-business promotions based on the negative connotation of cookie cutter. The idea is that your product or service isn't "cookie cutter." Include shapes appropriate to your industry or business or have custom shapes made to be sent in direct mail pieces.

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